Territory tourism operators bring home gold at the QATAs

Four NT tourism operators were celebrated for their excellence at the 2023 Qantas Australian Tourism Awards, reinforcing the Territory’s position as a leader in Australia’s tourism industry.
Darwin Convention Centre; Katherine Outback Experience; NT Bird Specialists Birding and Photographic Safaris; and Darwin Festival were all acknowledged at the awards held in Darwin earlier this month, with two gold and three bonze awards.
Host venue, the Darwin Convention Centre, was awarded the best Business Event Venue.

Two new campaigns launched this month

Tourism NT launched two new worker attraction campaigns in March to encourage people to consider a tourism or hospitality career in the NT.
The Choose Tourism campaign was launched in partnership with ISACNT and encourages First Nations Territorians, those living with a disability and young people to consider the pathways available for a career in tourism.
A revitalisation of last year’s Get paid to do this campaign also launched this month, encouraging backpackers to head north for an adventure of a lifetime. The fun campaign highlights our unique lifestyle, fantastic events and cultural experiences making it the best place in the country for a working holiday.
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Airnorth connects the Red Centre to Perth

Just in time for the school holidays, Airnorth has launched its very first flight between Perth and Alice Springs this week, re-connecting the two cities with flights three times per week. This route is a direct outcome of the Territory Aviation Attraction Scheme (TAAS) in partnership with the Airport Development Group. The flights will operate on Mondays, Wednesdays and Fridays benefitting the Alice Springs tourism sector with great connectivity, affordable fares and reducing travel time.

PRODUCT UPDATES

VEEP round 8 is now open!

Tourism businesses have the opportunity to apply for funding to enhance the visitor experience through Tourism NT’s Visitor Experience Enhancement Program (VEEP).
VEEP Round 8 offers a total funding pool of $3 million for infrastructure upgrades, accessibility projects or new experiences and product.
Applications close 7 May 2024.

Visit grantsnt.nt.gov.au for more information and eligibility criteria.

2023 Drive market study presentation now available!

A drive study webinar was held by Tourism NT on 6 March – thanks to those that were able to attend. If you missed the webinar, you can view it here. We hope the webinar provided valuable insights on the visitor perceptions of the drive journey, including infrastructure, telecommunications, food and drink and experiences. If you have further questions on this research, please do not hesitate tto contact [email protected].

INDUSTRY OPPORTUNITIES

Join Tourism NT for a tourism industry webinar

Michael Bridge, Chair of Tourism NT Board, invites you to join him for an industry webinar.
Michael will be joined by Samantha Bennett, General Manager of Tourism Top End and Danial Rochford, CEO of Tourism Central Australia to present recent industry updates including a wrap up of the UK sales mission undertaken in March and the Territory Tourism Discount Scheme.
Questions are encouraged in advance and can be emailed to [email protected]. There will also be time for participants to ask questions on the day.
When: Monday 29 April
Time: 9.30am to 10.30am
Register your interest here.

Need marketing advice? We’ve got you covered

Tourism NT has launched a new domestic marketing toolkit offering insightful tips and information on current campaigns.
The toolkit contains information about the current Seek Different marketing campaign, key selling points of the NT that visitors come to experience, key campaign messages, access to hero imagery and tips to leverage these activities in your tourism business.
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Enhance your trade relationships with a Tourism NT Distribution Grant

The 2023/24 Tourism Distribution Grant program is designed to increase online book-ability and actively aid connection with distribution partners to enhance trade relationships with domestic and international partners. The program offers flexibility to best support Territory tourism businesses specific needs and their focus area for distribution growth.
Guidelines can be found here.
For further information please contact [email protected] or phone 8999 3921.

THRIVE 2030 NT industry consultations – have your say!

THRIVE 2030 is Australia’s national strategy for visitor economy recovery and return to sustainable growth. As the strategy moves into the Consolidation Phase (2025-2027), the Federal Government is calling for industry feedback.
Have your say on the impacts of THRIVE 2030 so far and what challenges, opportunities, and priorities you face in the next three years.
The Hon Martin Ferguson AM, former Tourism Minister, will be travelling around Australia to hear from businesses, industry peak bodies and associations.
Industry consultations for Darwin will be on Thursday, 11 April from 9am – 5pm and Friday, 12 April from 8:30am – 10am at Development House, Arafura Meeting Room, 76 The Esplanade, Darwin, NT.
Register to attend here by Thursday, 4 April.

EVENTS

2024 Northern Territory Cruise Forum

Tourism NT, in partnership with Tourism Top End and the Top End Visitor Information Centre are pleased to present the 2024 Northern Territory Cruise Forum – a sea of opportunity.
The full day forum will be held at Vibe Hotel Darwin Waterfront on 8 May 2024, with guest presenters from the Australian Cruise Association, cruise line representatives and inbound tour operators specialising in shore excursions, overland and pre and post cruise itineraries.
Register now

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JOB OPPORTUNITIES

TOURISM NT WEB

Department of Industry, Tourism and Trade

GPO Box 1155, Darwin NT 0801